Elizade JAC Autoland emerges The Voice Nigeria Season 4 auto partner

Elizade JAC Autoland has been named official automobile partner of the popular music talent show, The Voice Nigeria Season 4.

This was disclosed during a recent press briefing held at the EbonyLife Place, Victoria Island, Lagos.

Head, Brand Marketing & Development, JAC Motors, Franklyn Okotie, said the auto firm was excited at the opportunity to contribute to talent development and the growth of the music industry in Nigeria.

According to him, the company’s objectives align with that of The Voice Nigeria.

He said, “We recognise the impact of The Voice Nigeria in developing the Nigerian entertainment industry, and we are proud to associate with this project.

“We understand the huge talent in Nigerians and as our music and artistry are beginning to rule the world, the winner of The Voice Nigeria deserves nothing but the best of third-generation automobile, which JAC Motors offers.”

Okotie said the opportunity would enable the company to nurture talents with its support for the show as well as offer Nigerians a peep into its latest range of third-passenger vehicles and SUVs.

“We are introducing third generation passenger vehicles into Nigeria in partnership with Volkswagen. This platform is an opportunity to showcase our brand further for what we represent; connect better with Nigerians along their passion point and most importantly reward talent with the winner of this show going home deservedly as a pioneer owner of our third generation state-of-the-art vehicle,” Okotie concluded.

The Managing Director Unity 1 Limited and Executive Producer, The Voice Nigeria, Akin Salami, expressed delight with the growth of Nigeria’s music industry and JAC Motors generous support.

He said, “The Nigerian music industry has grown a lot in the past 18 months, with Wizkid, Davido and Burna Boy setting records globally. We believe the right thing for this industry is to discover and nurture talents, and we will continue to do so.”

Salami commended the JAC Motors’ support, adding, “We are pleased to have JAC Motors as automobile sponsor of the fourth season. They share our vision to continue providing a platform with international relevance for more talents and prepare them for the global stage. With our exceptional sponsors, we are set to deliver a season as you’ve never seen before.”

He also spoke on the contest, disclosing that the show’s winner would go home with prizes better than the previous seasons, including a brand new JAC car.

Registration for the new season of The Voice Nigeria opened at 6pm, February 18, 2022, and the blind auditions, open to 18 years to 50 years who have resided in Nigeria for 12 consecutive years will commence soon.