Jaguar Land Rover says it has developed active road noise cancellation technology that can help remove unwanted sound around the cabin area.
It says in a statement that by reducing low-frequency noise exposure, it can help prevent driver fatigue on longer journeys.
Specifically, the automaker says it is pioneering the software that will reduce motion sickness by adapting the driving style of future autonomous vehicles, to continue to provide its customers with the most refined and comfortable ride possible. It notes that there are a myriad of noises that can distract drivers and increase fatigue.
“In order to quell it, Jaguar Land Rover has revealed new noise cancellation technology that removes unwanted road and tyre sounds from the cabin and provides a quieter and more refined experience for drivers and passengers,” it states.
It says the technology, introduced on the new F-Pace, new XF and Range Rover Velar, is capable of lowering unwanted noise peaks by 10dB and overall noise levels by 3-4dB – the equivalent of turning down the in-car sound system by four ‘steps’.
The firm says this significant reduction in exposure to low-frequency noises up to 300Hz can help prevent driver fatigue on longer journeys.
According to theJLR, its aim to make roads safe by reducing accidents and improving driver well-being is a key component of the car company’s journey to Destination Zero: an ambition to make societies safer and healthier and our environments cleaner through relentless innovation.
Explaining how it works, it states that the Active Road Noise Cancellation, enabled by Silentium’s Active Acoustics technology, uses sensors on each wheel to constantly monitor the vibrations from the road surface and calculates the opposite phase sound wave needed to remove the noise heard by the occupants.
It also says the system uses sensors to monitor in real-time, unexpected noises from potholes or rough surfaces can be isolated and removed.
The cancellation sound is said to play through the Meridian sound system, with the vehicle monitoring cabin occupancy to optimise Active Road Noise Cancellation performance for all drivers and passengers.
The JLR says the technology offers a no-compromise solution to balancing refinement, vehicle weight and driving dynamics for a complete premium feel.Active Road Noise Cancellation combines with Engine Noise Cancellation on the updated F-Pace and new Range Rover Velar with the P400e plug-in hybrid (PHEV) powertrain to further enhance the sense of well-being.
Iain Suffield, Jaguar Land Rover Refinement Advanced Technologies Specialist, is quoted as saying, “We are committed to creating a haven for our customers and this new technology allows us to remove unwanted noises from the cabin. It makes the experience more tranquil, improving passenger wellbeing and helping to reduce cognitive load and thus reaction times. This research is all part of the journey to Destination Zero.”
Dr Steve Iley, Jaguar Land Rover Chief Medical Officer, also said, “Active Road Noise Cancellation technology not only has the potential to improve road safety but also well-being and quality of life for our customers.
“In a post-coronavirus world, where a ‘new normal’ is emerging, we expect customer expectations of private transport to change. An extra focus will be placed on safe, clean mobility where personal space, well-being and hygiene carry a premium.”
Ford to end production of Focus in 2025
Ford says it will cease making the Focus model in 2025, in a move that threatens the longer-term future of its Saarlouis, Germany, plant that only makes that model.
Ford however said that its plant in Saarlouis would continue to produce the Ford Focus passenger car until then, while the company would also be evaluating options for future site concepts.
According to Just Auto, in Europe, Ford has emphasised the future role for electrified models – which includes its Cologne plant in Germany being a hub for EV production.
The auto will build a new SUV based on VW’s MEB platform from 2023.
Ford recently announced that its Valencia, Spain, plant would receive investment for making electric vehicles on a next-generation electric vehicle architecture.
Probe FRSC duty room, ex-commander says it reeks of corruption
A former Assistant Corps Marshal (ACM) of the Federal Road Safety Corps (FRSC), Ayobami Omiyale, says the Duty Rooms of the FRSC formations are places where clandestine and corrupt practices take place.
Commander Omiyale, who shared his experience as Sector Commander of the FRSC in many states as well as Zonal Commanding Officer, called on Commanding Officers to put an extra eye on duty rooms of their commands.
According to the road safety expert, who made this observation recently while delivering a paper titled ‘Promotion of Strategic partnership for innovative road safety intervention in Lagos and Ogun states’, at the third quarter retreat of the FRSC RS2, in Lagos, duty rooms are very strategic to road safety operations.
He advised that “all duty rooms must be audited and investigated on a monthly basis as this is the engine room of operations in the FRSC.
“All books and registers must be inspected daily for lapses, mutilations, omissions, wrong entries and errors which will be corrected immediately.
“Daily entries of impoundments, confiscations and payments should be forwarded to the zonal headquarters on a weekly basis with a zonal duty room officer appointed to supervise the process.”
Omiyale also faulted the FRSC for its open-ended vision statement of eradicating Road Traffic Crashes (RTC) on all roads.
Presenting statistics that showed an exponential increase in the number of RTC in the country between 2020 and 2021, Omiyale stated, “it can be gleaned from the foregoing tables that contrary to the vision statement of FRSC, which is to eradicate road traffic crashes on all roads, the crashes are actually escalating exponentially by 25% in the zone and 9% in the whole country between year 2020 and 2021.
“Casualties also rose by the same percentages within the same period. The purport of this is that our thirteen-year-old vision is not working, has never worked and needs to be overhauled in order to achieve a more realistic and achievable vision that can be measured and is time-bound.”
Firm unveils mobile outdoor-Led advertising on modern taxis
An indigenous firm, 88 Network, has introduced into the Nigerian market, a mobile advertising solution for brands and companies to advertise their products and services.
This can readily be affixed to the taxi hailings now operating in the country such as Uber, Bolt and In-driver.
This solution, according to the founder and CEO of the company, Oluwaseun Oloto, is deployed via a rear view-led screen mounted on the rear windscreen of the car.
She explained that the solution is a “transparent in-vehicle portable rear window LED display; it does not block out light or the view on both sides.’
This, according to her, allows the driver to see through his rear-view windows while driving.
“In comparison to the traditional LED screens, the transparent LED screen is more creative in displaying content. As the vehicle is being driven on the road, the advertisements will be appreciated potentially,” she stated.
“Also, the selling point is that the screens record data capturing like impressions and groups tracking; that way, there is value for money,” she added.
Giving more insights into the advantages of the new solution over the static advertising display on the body of vehicles, Oloto said with the old method, “you can only advertise one brand per time, and once the vehicle is dented, the advert message is affected.
“Adverts pasted though may be creative, they are not interactive, and adverts are less visible at night, and the SAV used distorts the body of the vehicle.”
According to her “mobile advertising in Lagos has proved to be one of the effective and efficient means of outdoor advertising because a lot of the residents spend most of their time outdoor and mostly inside traffic. This channel of advertising conveys over 1,000 different campaigns monthly since its inception.”
She also said “as an innovative and technology-driven business, we constantly seek out ways to bring brands closer to consumers through our diverse range of services.”
The CEO concluded that in the long run, the new advertising solution would be more cost effective for brands advertising because of its multiple advantages over the old static method.
Dangote: 27 Staff Shot During Closure Of Our Factory By Kogi Govt
BREAKING: UNILAG Appoints First Female VC
Buhari projects N3.6tn for fuel subsidy Jan-June 2023
CCECC completes Apapa port link to Lagos-Ibadan railway
Customs: Vehicle tariff reduction to begin next week
Biden, Treasury Secretary say Republicans COVID-19 aid too small
Wizkid trends, releases new single ‘Bad To Me’
American preacher, Creflo Dollar confesses he misled congregants, says tithing not biblical + Video
[UPDATED]Conflicting Reports Over Viral Video Of Soldiers Evacuating ‘Bandits’ In Kaduna + Video
Politics1 week ago
APC Plunges Into Major Crisis As Adamu Bombs Tinubu In a Leaked Letter
metro4 days ago
Updated: NDLEA arrests Autonation Motors chairman, recovers N8bn Tramadol, two SUVs
Railway1 week ago
Train attack: FG loses N531m revenue in five months
metro1 week ago
US-Based Nigerian, Dele Ologbosere, ‘Defrauds’ Lagos Car Dealer of $750
International4 days ago
Coup: Protesters attack French embassy in Burkina Faso
Railway1 week ago
Updated: No insurance cover for victims of Abuja-Kaduna train attack – NRC
Business1 week ago
Shell acquires solar power firm to expand renewable energy interests
Politics1 week ago
Bribery allegations rock PDP, NWC members return over N90m