Weststar introduces all-new Mercedes C-Class, targets end-of-the-year luxury car buyers

Luxury car firm, Weststar Associates Limited, has announced the introduction of an all-new Mercedes Benz C-Class, said to be sportier and slimmer, to the Nigerian market, targeting buyers of high-end cars for the end of the year celebrations.

This was disclosed in a statement by Weststar obtained via email from the firm’s Marketing and Social Media Manager, Oluwatobi Abimbola.

Already, it said that the firm had started receiving orders for the new car from interested people in Nigeria

Weststar’s CEO, Mr Mirko Plath, was quoted as saying, “We have started receiving some big demand for the all-new C-Class in this market as many of our customers are really blown away with the new high-tech features of this vehicle; it’s also very spacious, thanks to the new long wheel base and I can assure Mercedes-Benz lovers that the driving experience is out of the world.”

The all-new C-Class is said to have the perfect combination of comfort and performance.

The car, according to Weststar, is built with the singular objective of helping people escape the stress of everyday life into a luxurious retreat, into your own comfort zone.

It states, “Being one of Mercedes-Benz’s best sellers and longest running model series, over 10.5 million Mercedes-Benz C-Class models have been delivered to customers globally since its inception in 1982.

“This all-new model generation takes things many steps further with even more digitized features as well as stunning & expressive design features.
The most prominent highlight in the all-new C-Class is most certainly the latest generation of the Mercedes-Benz User Experience (MBUX) infotainment system, which is more intuitively operated and has a higher learning capacity.

“Like the new S-Class, the new C-Class is equipped with the second generation of MBUX. The vehicle interior becomes even more digital and intelligent, as both the hardware and software have made great strides. i.e. brilliant images on the LCD screens make it easy to control vehicle and comfort functions.”

It lists other key features of the MBUX in the new C-Class as an increasingly sharp “Hey Mercedes” voice assistant, music streaming available with the “Online Music” service; a stunning widescreen central display; Augmented Video and a fingerprint scanner for personalization of MBUX settings.
The modern and luxurious design of the all-new C-Class is said to be another standout feature.

It says, “The all-new C-Class can be described as slimmer, sportier and more stylish, featuring bold exterior accents like the power domes on the bonnet, the radiator grille with the Mercedes-Benz pattern design and flush 17- to 19-inch wheels in modern designs.

“Another key feature in the exterior design of the new C-Class is the DIGITAL LIGHT which is inherited from the S-Class, it has a light module with three extremely powerful LEDs in each headlamp that pr+-oject resolutions of more than 2.6 million pixels.”

Interior

The interior design is flushed with new surfaces and elements on the instrument panel and centre console.

It says there is a new air vent design which is reminiscent of aircraft engine nacelles and customers who go for the AMG line interior get more extra special features like the two-tone upholstery.

It’s other interior luxury features are listed as high-resolution LCD screen housing the instrument cluster, ambient lighting featuring optical fibres and the Burmester 3D surround sound system.

Performance
The driving experience in the all-new C-Class is said to come with more power and increased efficiency thanks to powerful new 4-cylinder M 254 petrol engines with outputs at 150kw/204hp – 190kw/258hp and a peak torque of 300nm – 400nm.

“These 4-cylinder engines come with mild hybrid electrified drivetrains equipped with a 48-volt integrated stater alternator (EQ Boost), the additional output of these electrified drivetrains is capped at 15kw/20hp.

“On the new C-Class the shifting is carried out smoothly with the 9GTRONIC automatic transmission.

“Also, the suspension configuration in the new C-Class provides a high level of suspension, ride and noise comfort, agile handling and driving fun, this thanks to a new four-link axle at the front and a multi-link axle at the rear mounted to a subframe.”

Safety
The all-new C-Class comes loaded with a flurry of safety and assistance systems such as the Active Steering Assist with 360° camera, Active Brake Assist, Parking Package with 360° camera and additional safety features with the Digital Light.

Weststar says the all-new C-Class is available in Nigeria with its dealerships – Barbedos Cars Limited, MB Automobile Services Limited, Skymit Motors Limited, Sunny Motors Limited and Tetralog Nigeria Limited.