Auto
Carloha’s after-sales strategy transforming auto ownership in Nigeria, GM speaks to firm’s award
Carloha’s after-sales strategy transforming auto ownership in Nigeria, GM speaks to firm’s award
Carloha Nigeria, the authorised distributor and assembler of Chery vehicles in the country, has been named Most Outstanding After-Sales Car Company in Nigeria 2025 by the Nigeria Auto Journalists Association (NAJA), a recognition that underscores the company’s growing influence in reshaping vehicle ownership standards nationwide.
Reacting to the award, Carloha Nigeria’s General Manager, Marketing, Felix Mahan, said the honour affirms the company’s deliberate focus on building a dependable, customer-focused after-sales ecosystem in a market long plagued by inefficiencies.
“This recognition did not come as a surprise to us,” Mahan said. “Rather, it validates our commitment to redefining vehicle ownership in Nigeria through an after-sales model that delivers real value and earns the trust of even the most critical industry observers.”
Nigeria’s automotive market has historically been characterised by fragmented service networks, inconsistent maintenance standards, unclear pricing and limited access to genuine spare parts—challenges that have driven up ownership costs and weakened consumer confidence. Carloha says its strategy is designed to confront these issues directly.
Positioning itself as more than a vehicle distributor, the integrated automotive and mobility company has built an after-sales framework anchored on transparency, accessibility and reliability, aimed at delivering predictable and stress-free ownership experiences.
A Customer-First After-Sales Philosophy
At the heart of Carloha’s approach is the belief that owning a vehicle should be empowering, not burdensome. This philosophy has shaped a comprehensive after-sales structure that supports customers well beyond the point of purchase.
Nationwide Service Network
Carloha has expanded its service footprint across major cities and emerging urban centres, including Lagos, Abuja, Ibadan, Kano and Port Harcourt.
Its growing network of owned and partner service centres is staffed by certified local and expatriate technicians and equipped with modern diagnostic tools, ensuring uniform service quality nationwide.
CarlohaCare 6-6-7 for New Chery Vehicles
One of the company’s flagship offerings is the CarlohaCare 6-6-7 package. With the exception of the Himla model, every new Chery vehicle purchased from Carloha comes with a six-year warranty, six years of free servicing covering labour and parts, and a seven-day repair promise. If repairs exceed seven days, customers are provided with a courtesy vehicle.
The package is designed to eliminate uncertainty around maintenance costs and remove the surprise expenses that have long frustrated Nigerian car owners.
Confidence in Pre-Owned vehicles
Carloha has also extended its after-sales innovation to the pre-owned segment through CarlohaCare for Pre-Owned vehicles. Each vehicle undergoes a rigorous 149-point inspection to meet strict functional and aesthetic standards. Buyers also receive a three-month warranty and a seven-day repair promise—features rarely seen in Nigeria’s used-car market.
Parts and Support
All servicing is carried out using original or OEM-approved parts sourced from vetted suppliers and installed by trained technicians, ensuring safety, durability and long-term value retention.
Carloha’s after-sales engagement is also proactive. Customers receive digital service reminders, personalised notifications and access to dedicated support teams, keeping them informed and in control throughout their ownership journey.
Extending Ownership Value
Beyond routine servicing, the company offers roadside assistance, trade-in and upgrade advisory services, ownership education workshops and extended warranty options for pre-owned vehicles—initiatives aimed at improving long-term satisfaction and vehicle longevity.
Measurable impact
According to the company, its after-sales model has delivered tangible benefits, including reduced total cost of ownership, shorter service downtime, higher customer satisfaction, improved resale values and stronger customer loyalty driven by trust and referrals.
By prioritising long-term value and customer experience, Carloha is helping to raise service expectations across Nigeria’s automotive sector, encouraging higher standards and restoring confidence in structured auto ownership.
Carloha says it maintains that vehicle ownership should be built on confidence, care and continuous value.
Through its evolving after-sales model, the company says it is not merely selling cars, but fostering a new culture of reliable, worry-free auto ownership for Nigerian motorists.
Carloha’s after-sales strategy transforming auto ownership in Nigeria, GM speaks to firm’s award
![]()
Auto
X90 Plus Leads Jetour’s Abuja Drive for Bigger SUV Market Share
X90 Plus Leads Jetour’s Abuja Drive for Bigger SUV Market Share
Jetour Nigeria is taking its premium SUV battle to Abuja, with the seven-seater X90 Plus set to headline the Jetour Experience Abuja from September 22 to 24, as the automaker moves to capture a larger share of Nigeria’s fast-growing high-end family SUV market.
The three-day motoring showcase will give prospective buyers, families and auto enthusiasts in the Federal Capital Territory and neighbouring states an opportunity to experience the X90 Plus and other models in the Jetour range through test drives and hands-on demonstrations.
The Abuja showcase follows the success of the brand’s earlier Jetour Experience in Lagos, where strong customer interest, inquiries and sales momentum reportedly encouraged the company to take the initiative to the Federal Capital Territory.
Jetour Nigeria said growing demand from customers in Abuja and neighbouring states was a major factor behind the decision to expand the experience to the northern market.
Positioned as a full-sized family SUV, the X90 Plus is designed for executives and families seeking a combination of space, technology, performance and comfort without the price tag associated with some luxury SUVs.
The model is offered with 1.6-litre and 2.0-litre turbocharged engines paired with a seven-speed dual-clutch transmission. The powertrain produces up to 254 horsepower and 390Nm of torque.
Inside the cabin, the X90 Plus features a 12.3-inch LCD touchscreen infotainment system, panoramic sunroof, Sony premium audio system and wireless charging.
Its safety and driver-assistance features include a 360-degree panoramic camera, Forward Collision Warning, Lane Departure Warning and electronic stability systems.
Jetour’s growing profile in Nigeria has also earned the brand recognition from the Nigeria Auto Journalists Association (NAJA), which named it Fastest Growing Auto Brand, while it was also recognised as Auto Brand of the Year at the Nigeria Transport Lecture.
To support its expanding customer base, Jetour Nigeria, the sole authorised distributor, operates through seven accredited dealer partners across the country: Elizade Nigeria Limited, Mandilas Autos, R.T. Briscoe Motors, Germaine Auto Centre, Kojo Motors, Tab Autos Limited and New Era Auto Vehicle Services Limited.
The Abuja Experience is expected to provide Jetour with another platform to engage potential customers and reinforce its position in Nigeria’s increasingly competitive SUV market.
![]()
Auto
Jetour Takes Award-Winning Dashing, Other SUVs to Abuja
Jetour Takes Award-Winning Dashing, Other SUVs to Abuja
Motorists in Abuja are set for a close encounter with Jetour’s award-winning Dashing and other models as Jetour Nigeria moves to deepen its foothold in the nation’s capital with the Jetour Experience Abuja, beginning September 22.
The three-day motoring event, which runs until September 24, is expected to draw prospective buyers and automobile enthusiasts to a hands-on experience featuring test drives, product demonstrations and direct engagement with Jetour’s seven authorised dealers and product specialists.
The participating dealer network comprises Elizade Nigeria Limited, Kojo Motors, Mandilas Autos, Germaine Auto Centre, R.T. Briscoe, Tab Autos and New Era Auto Vehicle Services Limited.
READ ALSO:
- Police Arrest Woman Over Alleged Drug Trafficking in Delta
- Dangote raises petrol price 6.7% to N1,350/litre
- Anambra Police Arrest Woman Over Alleged Sexual Abuse of Child, Rescue Four
The Abuja Experience follows the success of the Lagos edition, which attracted thousands of visitors for test drives and direct engagement with product specialists. According to the organisers, strong demand and inquiries from motorists in Abuja and neighbouring states prompted the expansion of the event to the Federal Capital Territory.
The Dashing has gained attention in Nigeria’s competitive compact SUV segment for its combination of modern styling, technology, performance and competitive pricing.
The SUV is available with 1.5-litre and 1.6-litre turbocharged engines, producing up to 145kW of power and 290Nm of torque, paired with six- or seven-speed dual-clutch transmissions.
Its features include a 15.6-inch central touchscreen infotainment system, panoramic sunroof, wireless charging and smartphone integration.
For safety, the vehicle comes with a 360-degree surround-view camera, automatic emergency braking, lane departure warning, blind-spot detection and multiple airbags.
Beyond vehicle sales, the authorised dealers provide warranty, genuine spare parts and after-sales support to Jetour customers across their respective locations.
The Abuja Experience is expected to strengthen customer engagement and give motorists in the FCT a closer look at Jetour’s growing range of vehicles, while further expanding the brand’s footprint in the northern market.
Jetour Takes Award-Winning Dashing, Other SUVs to Abuja
![]()
Auto
Jetour T2 PHEV Storms Abuja as Jetour Steps Up Nigeria Expansion
Jetour T2 PHEV Storms Abuja as Jetour Steps Up Nigeria Expansion
Abuja is set for a major dose of electrified motoring as Jetour Nigeria takes its technologically advanced T2 Plug-in Hybrid Electric Vehicle (PHEV) to the nation’s capital for an experiential showcase aimed at deepening the brand’s growing footprint in Nigeria.
The Jetour T2 PHEV will headline the Jetour Experience Abuja, scheduled for September 22 to 24, 2026, following the strong reception recorded at the brand’s Lagos edition earlier this year, where customer participation, test drives and sales enquiries reportedly surged.
The move to Abuja, according to Jetour Nigeria, was largely driven by growing demand from motorists in the Federal Capital Territory who have been seeking an opportunity to experience the brand’s latest vehicles, particularly the T2 PHEV.
The Abuja activation will feature test drives, product demonstrations and interactions with Jetour’s technical and sales teams, giving prospective buyers first-hand access to the SUV and its plug-in hybrid technology.
Jetour Nigeria, the sole authorised distributor of the brand in the country, is also leveraging an expanding nationwide dealer network comprising Elizade Nigeria Limited, New Era AutoVehicle Services Limited, Kojo Motors, Germaine Auto Centre, TAB Autos Limited, R.T. Briscoe Motors and Mandilas Autos to strengthen sales and after-sales support across key markets.
READ ALSO:
- Obi Explains Why He Won’t Step Down for Atiku in 2027
- ASUU Threatens Nationwide Strike Over Unpaid Salaries, Unimplemented Agreement
- FG to Give Students 100MB Free Data Daily From October 1
The company said the decision to stage the Abuja experience was also driven by requests from patrons and prospective customers in the capital who want an opportunity to experience Jetour’s latest products, including the technologically advanced T2 PHEV.
The Jetour T2 PHEV combines rugged SUV capability with hybrid efficiency, advanced technology and comprehensive safety features, positioning it as an attractive option for Nigerian motorists seeking performance, comfort and improved fuel economy.
Since its entry into the Nigerian market, Jetour has recorded growing acceptance, with its SUV range gaining popularity among families, professionals and adventure enthusiasts.
The brand’s expanding customer base has been supported by competitive pricing, after-sales service and vehicles engineered to cope with diverse road and driving conditions across Nigeria.
Jetour’s growing reputation has also been reinforced by a number of local and international recognitions spanning product quality, design, innovation and customer satisfaction.
Its vehicles have also earned strong global safety ratings, with the T2 achieving a 5-Star NCAP safety rating, placing it among vehicles meeting high benchmarks for occupant safety.
The Abuja event is expected to feature test drives, product demonstrations and direct interactions with Jetour’s technical and sales teams, giving visitors an opportunity to experience the brand’s products and understand the technology behind the T2 PHEV.
Beyond showcasing its expanding SUV lineup, Jetour said the Abuja activation reflects its commitment to bringing the brand’s ownership and customer experience closer to motorists across Nigeria.
With the Federal Capital Territory as its next destination, Jetour is looking to build on the momentum generated in Lagos while deepening its footprint in one of Nigeria’s most important automotive markets.
Jetour T2 PHEV Storms Abuja as Jetour Steps Up Nigeria Expansion
![]()
-
metro3 days agoOndo Herbal Drink Tragedy: Survivor Vows Never to Drink Again as Death Toll Tops 30
-
Business3 days agoDangote: ₦525 Refinery Shares Could Rise to ₦10,000
-
metro3 days agoSokoto Cleric Stabbed Twice in Neck After Juma’at Prayer, Attacker Killed
-
News1 day agoSERAP Threatens Legal Action Over ₦126bn INEC Electoral Funds
-
metro3 days agoMURIC fires back at Peter Obi: Forget Sallah ceremony, free Nigerian Muslims
-
metro3 days agoAbia Police Arrest Father, Three Others Over Alleged Attempt to Sell 16-Month-Old Daughter
-
International3 days agoTrump Tells Supporters to ‘Cheat Like Hell’ Ahead of US Election
-
metro3 days agoFG Targets 2 Million Creative Jobs by 2030
