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Honda offers ‘purchase palliatives’ as competitors raise prices

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Honda offers ‘purchase palliatives’ as competitors raise prices

Honda Automobile Western Africa Ltd (HAWA), the company that assembles a range of Honda cars for the Nigerian market, has unveiled what has been described in the local market as a unique and customer-friendly sales/after-sales package.

HAWA is introducing the promo in conjunction with its partner, THP Limited (The Honda Place), which is bringing into the package its nationwide network of modern showrooms and service/maintenance centres.

Tagged ‘Honda Extra Awoof Offer’, the promo is coming at a time other car companies are raising the prices of their vehicles in reaction to the prevailing harsh economic realities.

Breaking the news in Lagos, Head, Sales, Marketing & Logistics Department, Mr. Remi Adams, disclosed that the incentivised package was designed to empower Honda lovers and intending buyers to own new cars and keep them in constant motoring condition in these difficult times.

Adams explained that highpoints of Honda Extra Awoof Offer scheduled to close on August 15, 2023, include hugely discounted price tags and an unmatchable service plan backed by manufacturer warranty.

The unprecedented promo chops off as much as N3 million from the prices of the current models of the well accessorised CR-V and the top-of-the-range Pilot.

For instance, this considerable price slash has seen the Honda CR-V leather going for N44 million; the Honda Accord leather down to same tag (N44 million); and Honda Pilot now N47 million.

Adams disclosed that the ‘secret’ behind HAWA being able to slash car prices at a time the competitors are upwardly adjusting theirs according to market forces lies in targeting volume sales and reducing profit margin.

And that is not all the cheery news in the promo, because nothing can be more exciting to a car owner in the prevailing economic crunch than an industry-first five-year free service, including labour and replacement parts, which Honda is wooing its teeming lovers with.

He was quick to point out that the free service for five good years is with the globally acclaimed Honda Genuine Motor Oil (HGMO) – same oil the cars leave the factory with, “and something they can’t buy from the open market.

“The icing on the cake is an equally five-year Manufacturer Warranty – a component of the offer which, along with the free service benefit for the same period, guarrantees peace of mind to owners.

The Head, Sales, Marketing & Logistics, remarked, “We are mindful of the fact that in the present economic situation where the costs of everything, including vehicles, fuel, and auto parts, among others, are rising daily, it may not be enough to reduce car prices alone. “That’s why we have built free service for five long years into the offer, in order to relieve Honda owners of the financial burden of always keeping their cars in good motoring condition.

“HAWA’s emphasis on a reassuring after-sale support in the promo is also meant to reinforce Honda’s solid reputation of caring for users of its vehicles for as long as the products last.

“The relationship actually begins, and not ends, the moment a customer takes delivery of a new vehicle. And, a comprehensive after-sale support is a key factor, because that is the only way to ensure that Honda owners enjoy hitch-free motoring,” Adams explained.

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Toyota Motor Show Roars into Lagos Tomorrow with Test Drives, Debates, Free Diagnostics, Others

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Toyota Motor Show Roars into Lagos Tomorrow with Test Drives, Debates, Free Diagnostics, Others

Toyota Motor Show Roars into Lagos Tomorrow with Test Drives, Debates, Free Diagnostics, Others

4-Day Festival Kicks Off June 2, No Admission Fees

If you have ever wanted to get behind the wheel of a Land Cruiser, grill a Toyota engineer, or win prizes while learning how your engine actually works, tomorrow is your day.

Toyota Nigeria Limited will throw open the gates for its annual Toyota Motor Show on Tuesday, June 2, 2026. And for four days, Lekki becomes the city’s biggest car park, debate stage, and hangout spot rolled into one. The show runs through Saturday, June 6, with a break on Friday, 5th June, according to the organisers, TNL.

Forget the usual “stand-and-stare” motor shows. TNL says it is going full experience:

Day 1: Tuesday, June 2 – See It, Drive It, Hear It
Doors open for open vehicle viewing. But the headline is _PodCARst_ going live – Toyota’s new podcast recorded on-site. First guest? Celebrity guest Soma, in conversation with execs. Think cars, culture, and no script.

Day 2: Wednesday, June 3 – Youth Takeover
This is for students and young professionals. Expect debate competitions, quiz battles, and hands-on workshops. Kate Henshaw, screen legend, will be on ground to meet fans and judge the action.

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Day 3: Thursday, June 4 – Influencer Tours
Social media star Mama Deola leads guided vehicle tours. She will walk the arena, break down why the Hilux still owns Nigerian roads, and why the Corolla and other Toyota models make sense for fuel prices today. Public access continues all day.

Grand Finale: Saturday, June 6 – The Bump Off
The event will close with another _PodCARst_ recording popular social media influencer, Ride With Mee, then turn up the energy for the “Toyota Bump Off” – a mini-rave hosted by media personality Dotun. DJ, outdoor games, prizes, and one last round of test drives.

All Week Long, All Visitors Get:
1. Free vehicle diagnostics – TNL technicians will scan your car, no charges.
2. Test drives – From Camry to RAV4 to Hilux. Book a slot, feel the ride.
3. Open exhibitions – Touch, sit, and compare Toyota’s latest models and mobility solutions.

Why it matters: This isn’t just a car show. It’s Toyota Nigeria doubling down on connection. No sales pitch banners. Just real conversations, real cars, and real value for owners and future owners. After two years of record crowds, this 3rd edition is bigger, louder, and more interactive.

Admission is free. Bring your questions, bring your car keys, and bring your appetite for prizes.

Venue: The Podium. I24 Tunde Kuboye Road. Lekki. Lagos
Dates: Tuesday June 2 – Saturday June 6, 2026. No Show on Friday June 5.

 

Toyota Motor Show Roars into Lagos Tomorrow with Test Drives, Debates, Free Diagnostics, Others

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Toyota By CFAO Launches 2026 RAV4 in Nigeria, Ends Long Wait for Latest Global Model

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Toyota By CFAO Launches 2026 RAV4 in Nigeria, Ends Long Wait for Latest Global Model
2026 Toyota RAV4

Toyota By CFAO Launches 2026 RAV4 in Nigeria, Ends Long Wait for Latest Global Model

Toyota-by-CFAO Nigeria has unveiled the all-new 2026 Toyota RAV4, bringing the latest generation of the globally acclaimed SUV to the Nigerian market in a move that signals a new era for local vehicle buyers.

For the first time, Nigerian customers will have access to the same-generation RAV4 available in leading international markets, eliminating the years-long delay that has traditionally separated local buyers from global launches.

The new SUV is backed by a three-year manufacturer’s warranty, Toyota-certified after-sales support and nationwide access to genuine spare parts, with customer deliveries already underway.

Speaking at the unveiling, Managing Director of Toyota-by-CFAO Nigeria, Boye Ajayi, said the company was raising the benchmark for vehicle ownership in the country.

“The 2026 RAV4 is here. Nigerian customers are no longer waiting years behind global markets or settling for older specifications. They are receiving the same vehicle available internationally, at the same time, with full manufacturer support,” Ajayi said.

Available in three variants — Active (2.0L 2WD), Comfort (2.0L 4WD) and Limited (2.0L 4WD) — the SUV is powered by a 2.0-litre DOHC petrol engine producing 172 horsepower and features Sport, Normal and Eco driving modes.

Designed to balance comfort, performance and practicality, the RAV4 offers a 481-litre cargo space, 201mm ground clearance and a 55-litre fuel tank suited for both city commuting and long-distance travel.

Standard features across the range include Apple CarPlay and Android Auto connectivity, dual-zone climate control, LED headlamps, 18-inch alloy wheels, SmartKey keyless entry, push-button start and a rear-view camera.

Toyota also equipped the SUV with an extensive safety package, including Anti-lock Braking System (ABS), Electronic Brakeforce Distribution (EBD), Vehicle Stability Control (VSC), hill-start assist and multiple airbags.

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While the entry-level Active variant targets urban motorists seeking reliability and efficiency, the Comfort model adds all-wheel-drive capability, heated front seats, roof rails and additional convenience features for customers who frequently travel outside city limits.

The flagship Limited variant comes with a larger 12.8-inch infotainment screen, panoramic sunroof, premium leather upholstery, power-adjustable front seats and seat heating, offering a more luxurious driving experience.

Ajayi described the new RAV4 as more than a routine upgrade, noting that the improvements are both visible and practical.

“This is not a minor refresh. The upgrades are evident in the technology, interior refinement, driving experience and overall convenience offered to customers,” he said.

To strengthen ownership confidence, Toyota-by-CFAO Nigeria said the vehicle is supported by a robust after-sales ecosystem comprising trained technicians, genuine parts inventory and service centres in Lagos, Abuja and Port Harcourt. The company plans to expand its authorised service network to 75 locations nationwide by March 2027.

The launch has already generated strong market interest, with several customers placing confirmed orders ahead of the official unveiling.

According to Ajayi, the early demand reflects a growing shift among Nigerian buyers towards brand-new vehicles backed by manufacturer warranties and structured after-sales support, rather than used imports with uncertain histories.

Managing Director of CFAO Mobility, Denis Martin, said Nigeria’s inclusion in the global launch schedule demonstrates the progress made by Toyota-by-CFAO Nigeria in building world-class sales and service infrastructure.

The 2026 Toyota RAV4 is now available at Toyota-by-CFAO showrooms in Lagos, Abuja and Port Harcourt, with financing options offered through partner institutions. A public launch event featuring test drives and on-site vehicle orders is scheduled for June 11 at the company’s Victoria Island showroom in Lagos.

 

 

Toyota By CFAO Launches 2026 RAV4 in Nigeria, Ends Long Wait for Latest Global Model

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Carloha Rides High, Plans New EV for Nigeria After Winning Global Honours

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Carloha Rides High, Plans New EV for Nigeria After Winning Global Honours 

 

Carloha Nigeria, the authorised dealer of Chery vehicles in Nigeria, is strengthening its position in the country’s automotive industry after clinching two prestigious global awards as it unveils plans to introduce another electric vehicle (EV) into the market.

iCAUR (iCAR) is a global youth-oriented electric vehicle brand under the Chery Group, which was developed in partnership with SmartMi Tech. The brand is focused on stylish designs and smart mobility and it is currently expanding across international markets.

Carloha Nigeria received the New Star Award and Brand Leap Contribution Award at the 2026 Chery Global Summit and Beijing International Automotive Exhibition in China. This is in recognition of its rapid market growth, brand development efforts and customer engagement initiatives.

The international recognition comes as Carloha intensifies its push into Nigeria’s growing EV space, buoyed by the positive reception of the iCAUR brand among motorists, technology enthusiasts and environmentally conscious consumers.

Managing Director, Sola Adigun, said the awards validate the company’s commitment to delivering world-class automotive solutions, while the growing acceptance of iCAUR reflects increasing consumer interest in innovative and sustainable mobility options.

“The Nigerian automotive market is evolving, and consumers are becoming increasingly receptive to innovation, sustainability and smart mobility solutions.

“The success of iCAUR has encouraged us to continue investing in the future of electric mobility in Nigeria,” he said.

Adigun disclosed that plans for the launch of a new EV are at an advanced stage, describing the move as part of a broader strategy to expand consumer choice and support Nigeria’s transition to cleaner transportation.

He added, “Winning these awards on the global stage is a strong endorsement of the work our team has done in building the Chery brand in Nigeria.

“It also demonstrates that Nigerian automotive businesses can compete successfully with the best across the world.”

According to him, Nigerian customers are increasingly demanding vehicles that combine intelligent safety technologies, premium comfort, fuel efficiency and modern design, noting that these qualities were prominently showcased by Chery at the Beijing exhibition.

“Beyond selling vehicles, our goal is to provide mobility solutions that meet the evolving needs of Nigerian families and businesses while aligning with global trends in sustainability, innovation and customer experience,” Adigun said.

At Auto China 2026, Chery also showcased its latest safety and intelligent mobility technologies, including the all-new TIGGO V and its AiMOGA robotics innovations, under its new global brand philosophy, “For Family.”
General Manager, Felix Mahan, said the awards underscore Carloha Nigeria’s commitment to excellence and customer satisfaction, adding that the company’s CarlohaCare 6-6-7 package continues to offer customers industry-leading aftersales support through a six-year warranty, six years of free service and a seven-day repair promise.
“This recognition reflects growing international confidence in both the Nigerian market and our ability to deliver world-class customer experience. We remain committed to making vehicle ownership easier, more affordable and more rewarding for our customers,” Mahan said.
With fresh global recognition and an expanded EV strategy, Carloha is positioning itself as one of the key players driving the future of sustainable mobility in Nigeria.

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