Auto
Omoda, Jaecoo Shake Global Auto Market, Hit One Million Sales in Three Years
Omoda, Jaecoo Shake Global Auto Market, Hit One Million Sales in Three Years
Chinese automotive brands Omoda and Jaecoo are rapidly reshaping the global automobile industry, posting remarkable sales growth and displacing long-established competitors in key markets barely three years after their debut.
Owned by Chinese auto giant Chery, the sister brands have emerged as two of the world’s fastest-growing vehicle marques, recording more than one million cumulative sales across 64 countries by April 2026 while making significant inroads into mature markets traditionally dominated by legacy manufacturers.
Their most striking success has come in the United Kingdom, one of Europe’s most competitive and brand-conscious automotive markets. After entering the UK in 2024, the brands recorded 48,087 new vehicle registrations in 2025, accounting for 2.38 per cent of the market.
The performance placed Omoda and Jaecoo ahead of several long-established manufacturers that have spent decades building customer loyalty in the country.
Driving much of the momentum is the Jaecoo 7 SUV, which finished 2025 as the UK’s fourth most popular retail vehicle before going on to become the country’s best-selling new car in March 2026. It has also ranked as the UK’s third best-selling new car so far in 2026.
Within just 19 months of launching in Britain, the two brands had surpassed 80,000 cumulative vehicle sales, underlining their rapid acceptance among consumers.
Their success extends well beyond the UK.
In Europe, Omoda and Jaecoo sold more than 340,000 vehicles in less than two years by June 2026, earning recognition from industry observers as the continent’s fastest-growing automotive brands.
Australia has witnessed a similar trend. Barely a year after their launch in May 2025, the brands crossed the 10,000-unit sales mark, while the Jaecoo J5 emerged as the country’s best-selling small electric SUV in May 2026.
The brands have also recorded notable achievements in Asia and South America. In Thailand, the Jaecoo J5 topped the country’s electric vehicle sales rankings for six consecutive months, while in Brazil, the Jaecoo 7 Hybrid was named the country’s “Hybrid of the Year.”
Industry analysts attribute the brands’ rapid rise to a combination of striking design, advanced technology, generous standard features and competitive pricing that offers consumers strong value compared with many established rivals.
Safety credentials have also strengthened consumer confidence. Both the Jaecoo 7 and the Omoda 5 have earned five-star ratings from Euro NCAP, Europe’s independent vehicle safety assessment authority, helping to reassure buyers who may be unfamiliar with the brands.
Although many traditional manufacturers still enjoy stronger heritage and decades of brand recognition, industry observers say buying decisions are increasingly being driven by value, technology, design and safety rather than brand familiarity alone.
That shift has created opportunities for newer entrants such as Omoda and Jaecoo, whose rapid global expansion suggests that the automotive landscape is undergoing a significant transformation.
For emerging markets such as Nigeria, where Chinese automobile brands are steadily gaining acceptance, the performance of Omoda and Jaecoo offers another indication of the growing influence of Chinese manufacturers in the global automotive industry.
Auto
Jetour Targets Abuja Market with X70 PHEV as Nationwide Expansion Gathers Pace
Jetour Targets Abuja Market with X70 PHEV as Nationwide Expansion Gathers Pace
Jetour Nigeria is taking its hybrid SUV offensive to Abuja, with the X70 Plug-in Hybrid Electric Vehicle (PHEV) set to headline the three-day Jetour Experience from September 22 to 24 as the automaker accelerates its drive to expand its footprint and capture a larger share of Nigeria’s fast-evolving mobility market.
The Abuja showcase, coming on the heels of a strong Lagos edition that generated significant consumer interest, test drives and sales enquiries, is designed to bring Jetour’s latest technologies closer to customers in the Federal Capital Territory and neighbouring states.
The event at Maha Event Centre, Area 8, will give prospective buyers and auto enthusiasts the opportunity to test-drive the X70 PHEV and other Jetour models while interacting with product specialists and experiencing their technology, safety features, performance and comfort firsthand.
According to the company, expanding the showcase to the Federal Capital Territory was a direct response to rising demand from residents in Abuja and neighbouring states.
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To bolster buyer confidence, Jetour Nigeria—the country’s sole authorised distributor—backs the X70 PHEV with a five-year or 150,000-kilometre warranty.
The distributor operates through an accredited nationwide dealer network, including: Elizade Nigeria Limited,
New Era Auto Vehicle Services Limited, Kojo Motors, Germaine Auto Centre, Tab Autos Limited, R.T. Briscoe Motors, and Mandilas Autos.
The X70 PHEV pairs a 1.5-litre turbocharged engine with a 19.43kWh battery and a dedicated hybrid transmission. Designed to balance performance with fuel efficiency, the vehicle supports fast, slow, engine, and regenerative braking charging options—reducing reliance on external charging infrastructure.
Jetour’s rapid growth in the Nigerian market has earned both private and corporate patronage, driven by competitive pricing, high specification levels, and an expanding service footprint. The brand was named “Fastest Growing Auto Brand of the Year” at the 2024 Nigeria Auto Journalists Association (NAJA) Awards.
With the X70 PHEV leading the Abuja showcase, Jetour aims to deepen customer engagement and consolidate its position in the local automotive market.
Jetour Targets Abuja Market with X70 PHEV as Nationwide Expansion Gathers Pace
Auto
X90 Plus Leads Jetour’s Abuja Drive for Bigger SUV Market Share
X90 Plus Leads Jetour’s Abuja Drive for Bigger SUV Market Share
Jetour Nigeria is taking its premium SUV battle to Abuja, with the seven-seater X90 Plus set to headline the Jetour Experience Abuja from September 22 to 24, as the automaker moves to capture a larger share of Nigeria’s fast-growing high-end family SUV market.
The three-day motoring showcase will give prospective buyers, families and auto enthusiasts in the Federal Capital Territory and neighbouring states an opportunity to experience the X90 Plus and other models in the Jetour range through test drives and hands-on demonstrations.
The Abuja showcase follows the success of the brand’s earlier Jetour Experience in Lagos, where strong customer interest, inquiries and sales momentum reportedly encouraged the company to take the initiative to the Federal Capital Territory.
Jetour Nigeria said growing demand from customers in Abuja and neighbouring states was a major factor behind the decision to expand the experience to the northern market.
Positioned as a full-sized family SUV, the X90 Plus is designed for executives and families seeking a combination of space, technology, performance and comfort without the price tag associated with some luxury SUVs.
The model is offered with 1.6-litre and 2.0-litre turbocharged engines paired with a seven-speed dual-clutch transmission. The powertrain produces up to 254 horsepower and 390Nm of torque.
Inside the cabin, the X90 Plus features a 12.3-inch LCD touchscreen infotainment system, panoramic sunroof, Sony premium audio system and wireless charging.
Its safety and driver-assistance features include a 360-degree panoramic camera, Forward Collision Warning, Lane Departure Warning and electronic stability systems.
Jetour’s growing profile in Nigeria has also earned the brand recognition from the Nigeria Auto Journalists Association (NAJA), which named it Fastest Growing Auto Brand, while it was also recognised as Auto Brand of the Year at the Nigeria Transport Lecture.
To support its expanding customer base, Jetour Nigeria, the sole authorised distributor, operates through seven accredited dealer partners across the country: Elizade Nigeria Limited, Mandilas Autos, R.T. Briscoe Motors, Germaine Auto Centre, Kojo Motors, Tab Autos Limited and New Era Auto Vehicle Services Limited.
The Abuja Experience is expected to provide Jetour with another platform to engage potential customers and reinforce its position in Nigeria’s increasingly competitive SUV market.
Auto
Jetour Takes Award-Winning Dashing, Other SUVs to Abuja
Jetour Takes Award-Winning Dashing, Other SUVs to Abuja
Motorists in Abuja are set for a close encounter with Jetour’s award-winning Dashing and other models as Jetour Nigeria moves to deepen its foothold in the nation’s capital with the Jetour Experience Abuja, beginning September 22.
The three-day motoring event, which runs until September 24, is expected to draw prospective buyers and automobile enthusiasts to a hands-on experience featuring test drives, product demonstrations and direct engagement with Jetour’s seven authorised dealers and product specialists.
The participating dealer network comprises Elizade Nigeria Limited, Kojo Motors, Mandilas Autos, Germaine Auto Centre, R.T. Briscoe, Tab Autos and New Era Auto Vehicle Services Limited.
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The Abuja Experience follows the success of the Lagos edition, which attracted thousands of visitors for test drives and direct engagement with product specialists. According to the organisers, strong demand and inquiries from motorists in Abuja and neighbouring states prompted the expansion of the event to the Federal Capital Territory.
The Dashing has gained attention in Nigeria’s competitive compact SUV segment for its combination of modern styling, technology, performance and competitive pricing.
The SUV is available with 1.5-litre and 1.6-litre turbocharged engines, producing up to 145kW of power and 290Nm of torque, paired with six- or seven-speed dual-clutch transmissions.
Its features include a 15.6-inch central touchscreen infotainment system, panoramic sunroof, wireless charging and smartphone integration.
For safety, the vehicle comes with a 360-degree surround-view camera, automatic emergency braking, lane departure warning, blind-spot detection and multiple airbags.
Beyond vehicle sales, the authorised dealers provide warranty, genuine spare parts and after-sales support to Jetour customers across their respective locations.
The Abuja Experience is expected to strengthen customer engagement and give motorists in the FCT a closer look at Jetour’s growing range of vehicles, while further expanding the brand’s footprint in the northern market.
Jetour Takes Award-Winning Dashing, Other SUVs to Abuja
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