Mitsubishi launches virtual showroom in Nigeria – Newstrends
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Mitsubishi launches virtual showroom in Nigeria

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Mitsubishi Motors has launched its new Massilia Motors virtual showroom in Nigeria, displaying the brand’s Sports Utility Vehicles (SUVs) and the legendary pick-up.

It says this is for the comfort of its customers, stressing that visiting the car showroom is just a click away.

According to the auto firm, the showroom comes with a lot of benefits as it guarantees safety in the face of the COVID-19 pandemic, ensuring potential customers can avoid contact until the last phase of their intended purchase.

A statement by the media group of the auto company says the new virtual showroom “also enhances convenience because customers are not restricted to the usual office hours and can take their time to explore the models on display and specifications without feeling pressured by a sales representative.

“Customers are also assured of ease of use as the virtual showroom is not only for the tech-savvy but can be explored by all by just logging on to www.mitsubishi-motors.com.ng and clicking on the virtual showroom tab.

“Exploring a model is as easy as selecting the car of your choice, opening the door with just one click, and navigating the car in a 360-degree experience.”

It listed some of the vehicles on display as the Eclipse Cross, Outlander, Pajero, Pajero Sport, ASX, and the L200 pick-up.

A virtual showroom, according to the firm, is a tool for easier decision making, as a prospective customer can share the link with family and friends, unlike the physical visits where only people present can advise.

The company said Massilia Motors had also offered a Whatsapp Business plugin to enable seamless communication with sales executives, adding that this would enhance interaction with customers.

General Manager of Massilia Motors Limited, Mr Olatunji Itiola, was quoted as saying that well-trained sales representatives are available for customers who want to make further inquiries, take a test drive or close deals virtually.

“With the launch of our virtual showroom, we expect more customers to explore our models since the challenge associated with physical presence has been resolved,” he stated.

Massilia Motors is the joint venture of the CFAO Group and the Chanrai Group uniting forces to deliver customer satisfaction.

With operations run by the CFAO group, Massilia Motors is the sole distributor of Mitsubishi Motors in Nigeria.

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Carloha to gift ILOTBET UEFA EURO 2024 Winner Chery car

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Carloha to gift ILOTBET UEFA EURO 2024 winner Chery car

A lucky person will on Thursday July 18 be presented with a brand new Chery vehicle for accurately predicting the teams qualifying from the group stage of the recently concluded UEFA EURO 2024 Championship.

The winner will be rewarded with a brand new Chery Tiggo 2 Pro, a stylish and versatile cross-over vehicle, known for its exceptional performance and advanced features.

Carloha Nigeria disclosed this in a pre-event press release obtained on Monday from the company.

It is the fallout of the partnership between Carloha, the exclusive importer and franchisee of Chery vehicles in Nigeria, and ILOTBET, a leading sports business company.

A statement by Caeloha said, “This exciting promotion, which commenced on May 31, 2024, and ended on July 10, 2024, before the beginning of EURO 2024, offers fans the chance to win Tiggo 2 Pro.

“The ‘Predict and Win’ promo invites football enthusiasts to predict the exact bracket of teams qualifying from the group stage of the UEFA EURO 2024 Championship.”

The highlight of this promotion is the prize-giving ceremony of the Tiggo 2 Pro, which will take place at Carloha’s Showroom on July 18, 2024.

This gesture typifies the generosity of Chery Group and its contribution to the development of sports and also its dedication to enhancing the overall fan experience.

“We are delighted to partner with ILOTBET on this innovative promotion that combines the thrill of football with the excitement of winning a fantastic prize,” said Mr. Joseph Omokhapue, the Marketing Director of Carloha Nigeria. “The Chery Tiggo 2 Pro is a perfect match for the energy and enthusiasm of football fans, and we look forward to seeing who will drive away in this smart technology.”

This collaboration with Chery aims to enhance the experience for football fans by offering an enticing incentive to participate in the UEFA EURO 2024 Championship predictions.

According to the firm, the partnership between Chery and ILOTBET brings added excitement to the UEFA EURO 2024 Championship and offers the yearning football fans an incredible opportunity to win a top-of-the-line Chery Tiggo 2 Pro.

“Chery Motors, a leading name in the automotive industry known for its innovation and commitment to excellence, has long been synonymous with high-quality vehicles that combine style, performance, and advanced technology,” the firm added.

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We’re committed to Tinubu’s Pi-CNG initiative, says Cedric Masters Group

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We’re committed to Tinubu’s Pi-CNG initiative, says Cedric Masters Group

Cedric Masters Group says it is committed to achieving the mandate of President Bola Ahmed Tinubu towards the conversion of internal combustion engine (ICE) vehicles to Compressed Natural Gas (CNG) considered cheaper and cleaner to run.

Amselm Ilekuba, Chairman and chief executive of the group who disclosed this also said Cedric Masters Group is lucky to be among the first promoters of the Pi-CNG initiative of President Tinubu.

He said apart from creating huge employment for Nigerians with other positive spin-off effects and businesses, he would in collaboration with his technical team transfer the CNG conversion skill acquired at the CNG Centre in Texas, Houston.

This, he pointed out, was one of the core areas that would generate massive jobs for the people.

The Cedric Masters Group boss made this commitment when he received Joseph Osanipin, director-general of the National Automotive Design and Development Council (NADDC), and his team during a facility tour of the upcoming local automobile assembler located along the Lekki-Ajah Expressway, Lagos.

The NADDC DG accompanied by Sani Musa, the director of policy and planning and other staff of the agency, on Monday this week embarked on a tour of some auto assembly plants in the South-West.

Cedric Masters Group is a conglomerate that is also into automobile and component parts.

The company manufactures component parts from its facility in the South-East while for proximity and business expansion purposes, it is setting up its assembly plant in Lagos.

Cedric Autos got the assembly licence with a clear mandate from the NADDC to start rolling out locally assembled vehicles from the plant within 18 months.

Ilekuba expressed delight over the visit by the auto assembly regulatory agency, adding that the physical construction of the plant, the cable laying were in progress.

He said, “I am happy that they have come today to see how far we have gone with the physical construction, the cable laying; the equipment and every other facility has started coming. What we are waiting for now is the installation of all the equipment by our foreign partners.”

The full set of state-of-the-art automobile assembly equipment to be installed comprises automatic assembly line, post floor plate car lift with Solemoid unlock, scissor lift, four post flour plate car lift for 4-wheel alignment, semi automatic tyre changer, wheel balancer, air conditioning handling system and screw air compressor complete set-split type.

Others are movable manual hydraulic jack, foldable shop crane, transmission jack, hand hydraulic table truck, mobile pneumatic oil filling machine, paint spray booth, rear axle distribution rack, cargo lift, component of rain test (water nozzle and booster pump) and forklift.

Meanwhile, Cedric Masters said it started its staff recruitment and training in the past months with payment in preparation for a official roll-out of the brand to Nigerians very soon.

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Lanre Shittu assembly plant for trucks, pickups excites NADDC DG

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Lanre Shittu assembly plant for trucks, pickups excites NADDC DG

Director General of National Automotive Design And Development Council, Mr. Joseph Osanipin, has expressed satisfaction with the state of Lanre Shittu auto assembly plant and the volume of work being carried out there.

He specifically commended the company for focusing on the assembling of commercial vehicles, especially trucks and pickups as well as the compressed natural gas (CNG)-powered vehicles.

The DG spoke after inspecting the LSM auto assembly plant in Lagos and was taken through the process of putting the JAC truck components together as well as conversion of LSM pickups to run on CNG.

Osanipin said, “I’m very impressed with what I saw here. Lanre Shittu Motors has picked where its strength is – the pickups and trucks.

“I’m also impressed about their human capital development. We have seen the training facility and capacity. We also saw the spare parts. It means they are ready to support their vehicles with sufficient parts when the need arises.

“I have seen capacity and ability to meet the demand of the market. What we have seen here, I’m not too surprised because Lanre Shittu Motors has been there over the years.”

About 95 per cent of the workers engaged at both truck and pickup sections of the plant are Nigerians.

The DG spoke on the readiness of industry for the CNG-powered vehicles, saying, “From my assessment of what the LSM is doing, it means the assemblers are ready for the CNG vehicle initiative.”

He urged Nigerians to embrace the initiative, noting that it is cost-effective.

“Again, looking at the safety measures being put in place here at LSM, it shows we are ready for CNG. The next set of conversion to be done here will be the trucks,” he said.

Managing Director of Lanre Shittu Motors, Mr. Taiwo Shittu, said the company had delivered some CNG-powered mass transit buses for airport shuttle.

He disclosed that LSM could do six units daily, adding that the firm saw the huge business in the CNG-powered vehicles shortly after the removal of fuel subsidy by the Federal Government and went straight into it.

He said, “We know from our knowledge of automobile – this is our 43 years in the industry – that once the fuel subsidy is removed, the next option is the CNG. So we went straight into CNG vehicles.

“As we speak, we are converting our vehicles to run on CNG. We have our CNG conversion kits on the ground. We have mass transit buses already at the airports for shuttle, assembled here in Nigeria.

“Another set of CNG mass transit buses have arrived at the seaport and being cleared. This will be for commercial operation. And it will reduce operation cost by twenty-five per cent.

Shittu said LSM placed premium on after-sale support, with over N2 billion worth of spare parts in its store.

“For any vehicle or auto brand to survive in Nigeria, after-sale support is very important.

“We have been sole distributor in Nigeria for many brands including MAN and JAC. Having passed through this stage, we understand that no vehicle brand can make any headway in the country without adequate parts.

“A lot of made-in-Nigeria vehicles failed in the past because the handlers did not realise that without sufficient spare parts, they cannot survive” he said.

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